Mumbai Marathon: Organ donation awareness via film dialogues

There are millions in this country who need an organ for survival. If they get an organ, they can get a new life. Each year, hundreds of people die while waiting for an organ transplant. There is a shortage of organs, and the gap between the number of organs donated and the number of people waiting for a transplant is getting larger. Owing to which, Mumbai’s Apex Kidney Foundation created awareness on organ donation through Mumbai Marathon by flashing boards regarding the same. The kidney transplant patients participated in the marathon


  • Dialogues of the superhit movies like Dangal, Bahubali and Dabangg were used for this organ donation campaign.

Speaking to My Medical Mantra, Shibani Gulati, who participated in the Mumbai Marathon said, “Even after kidney transplantation, I do not consider myself as a patient. Since the year 2014, I am running 21Km marathon. My husband has supported me a lot. My younger brother donated me his kidney. After the kidney transplantation, how will I run? Was a question which raised in my mind. But, Dr Jatin Kothari helped me a lot. Owing to which, I took this step.”


Mamta Shroff said, “In the year 2015, I underwent kidney transplantation. Before the transplant I had never participated in the marathon. But, decided to participate after the marathon. My father donated his kidney to me. I could participate due to Apex Kidney Foundation’s help.”


Speaking to My Medical Mantra, Nilesh Shedge, admin coordinator of Apex Kidney Foundation said, “Through Apex Kidney Foundation, 3 people who underwent kidney transplant participated in the marathon. While, one organ donor too participated. Through Apex Kidney Foundation, 400 people are treated free of cost on a monthly basis. This time, we followed a Bollywood theme. Since, people are attracted to Bollywood. We used the Bollywood movie dialogues to spread awareness on organ donation.”


He added, “Those patients who cannot afford dialysis at the private hospitals, are treated free of cost. Since last six years, not only kidney we are also creating awareness on organ donation.”